Michael WargoFounder & CEO
Michael formed Southeast Media Group, Inc. (formerly Wargo Advertising) more than 25 years ago. He wanted to build an agency with a fresh new approach toward the client/agency relationship. He applied his methodology involving a research-oriented foundation, and a hard-work-with-no-shortcuts philosophy. This resulted in an incredible track record of satisfied clients and successes in more than 40 industries. His relationship-oriented mentality could not exist without radical change in the way traditional agencies do business. As a result, Southeast Media Group puts client before profit, and hard work before creativity begins. Because Michael is committed to strong personal connection with his clients, Southeast Media Group will always remain a relatively small company with close relationships a primary focus. Service at this level requires limiting the number of clients to ensure the attention each and every client requires is always as they deserve… without exception.
In the year 2000 through present day, Michael Wargo has been playing professional golf. Although he never competed with anything more than conditional status, his competing on tour and heavy involvement with several golf companies led to a very successful and sustained commitment to marketing golf-related companies. Southeast Media Group has clients in industries ranging from Aviation, aquaculture and healthcare, to snow removal, computer software and baby products. However, the golf market is a special focus, presence and strength of the company.
Michael has also, written a book called, Marketing Strategy: No Shortcuts. It is a comprehensive guide to the methodology and hard-work philosophy that has made him successful in marketing. Additionally, he holds a position as Director of Marketing Analysis with Florida Tech University’s ICCM (Institute for Cross Cultural Management ).
Michael Wargo began his professional career as a concert pianist, and toured the country for more than three years. He soon transitioned into performing exclusively in Jazz, and has performed with many legendary jazz musicians. Soon offers to compose many advertising jingles led him to work with several advertising agencies on national campaigns. This began a love affair with the business of advertising and marketing. Although he continues to perform to this day, his focus turned to building his own company.
Michael Wargo is currently a world-renowned radio controlled aerobatic pilot and demonstration pilot. He is a team pilot for Hobbyking and Precision Aerobatics, and has been Performing in airshows and conducting clinics all over the country to help promote his sponsors and the RC hobby he loves. He has more than 10 sponsors from companies in 6 countries and is also one the leading educators in Remote Controlled Aerobatics.